Mapping Customer and Employee Needs
• Research
• Collection of customer and employee data
We’ll design CX and EX strategies tailored to your business. We’ll put the customer at the centre of everything you do while keeping a strong focus on business outcomes.
Common Challenges Our Clients Have Faced – And We’ve Helped Solve
Customer satisfaction and retention
How to reach the established goals?
Cost optimization
Employee satisfaction and retention
Defining CX vision and strategy
Reducing risks when implementing new processes
Internal communication
Building a strong brand
How We Help
Identifying Growth Opportunities
• Opportunity mapping
• Customer journey mapping
• Preparing the 'ideal' growth scenario
Developing a Data-Driven Strategy
• Future design and environment
• Strategic business mapping
• Active strategies
• Defining your vision
Business Idea Validation
• Defining the issue and the target audience
• Market research
• Customer research
• Prototyping
Creating and Defining Value Proposition
• Value proposition design and evaluation
• Customer segmentation
• Creating a portfolio
Connecting Customer Experience with Business Needs
• Establishing a CX strategy
• Developing a digital brand strategy
• Determining key CX factors
References
Creating a CX Strategy
We established a strategy and principles aimed at a long-term customer experience improvement for a major energy company and assisted in implementation of a company management model.
Improved Visitor Experience
We designed visitor experience for a cultural heritage museum abroad, including a captivating narrative to make the visitors more engaged.
Customer Segmentation
We helped a Czech bank segment its customer base, making it easier to identify customer needs and increasing customer satisfaction rates.
CX and Customer Journeys
We designed a comprehensive CX strategy, including customer journeys, for an international airport abroad.
