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      Germany as an international business destination is undergoing a transformation process on an unprecedented scale. More and more companies are opting for large greenfield and brownfield investments in Germany. As Europe's largest economy, Germany attracts investors not only because of its central location, but also as a driving force for e-mobility, chip manufacturing, green energy and the availability of subsidies.

      International companies such as Tesla, Intel and TSMC have already made or announced multi-billion investments in Germany.

      Greenfield and brownfield investments are always extremely complex and usually take several months to complete.

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      Our modular support

      KPMG has a comprehensive understanding of the challenges involved in investing in Germany and offers modular support in all areas, from start-up and construction of production facilities to transition to regular operation. We help you successfully implement your individual investment plans – from planning and implementing your greenfield investment (pre-phase) to preparing for regular operation (build phase).

        Pre-Phase

         Planning, designing and implementing of greenfield invest*

      *  Legal services are provided by KPMG Law Rechtsanwaltsgesellschaft mbH

          Note: Various of the above services are offered as managed services (depending on Auditor status of KPMG).

        Build-Phase - Core business processes

       Preparation for regular operation*

      *  Legal services are provided by KPMG Law Rechtsanwaltsgesellschaft mbH

          Note: Various of the above services are offered as managed services (depending on Auditor status of KPMG).

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      Why do companies invest in Germany?

      There are six megatrends driving change and making Germany an ideal location:

      compost

      Energy & Automotive

      Climate change

      • Shift in the energy mix from fossil fuels to renewable energies
      • Development of the grid infrastructure for the new energy mix
      • Adaptation of energy consumption in households and industry to the new energy mix
      • Combustion engines to be replaced by electric motors
      • Demand for batteries
         
         
         
         
      memory

      Technology & semiconductor industry

      Digitalisation and AI

      • AI will change the world of work, disrupt all traditional industries and require massive increases in data centre capacity.
      • Germany is a leader in AI innovation research, but lags behind in its application in business. Germany is also lagging behind in the digitisation of public administration and the healthcare sector.
      • Massive growth in demand for semiconductors
      • EU Chips Act aims to increase production in Europe and make it independent
      compost

      Healthcare and Pharma

      Ageing society and migration

      • An ageing society and declining overall population require new approaches to care (e.g. robotics and tele-care).
      • The digitisation of healthcare is lagging behind in Germany (e.g. electronic patient records).
      • New pharmaceutical blockbusters for the ageing society to treat cancer and other diseases, including obesity.

         
         
         
         
      compost

      Defence

      Security

      • The war in Ukraine has led to a reassessment of the threat situation in Europe
      • Wars in the Middle East, risks of aggression from China (especially in Taiwan) and North Korea, and elections in numerous countries in 2024 underscore the need to increase Germany's own defence capabilities and build up a defence industry in Germany
         
         
         
      memory

      circular economy

      Geopolitical tensions

      • Intention to reduce dependence on raw material supplies from China by introducing a circular economy that is also climate-friendly
      • National circular economy strategy for Germany
         
         
         
         

         
         
      compost

      infrastructure

      Global competition

      • Postponement of investments in physical infrastructure (railways, roads and bridges) in Germany by a decade
      • Buildings and transport infrastructure are to become climate-neutral (see also links on climate change)
      • Immigration trend leads to higher, unmet demand for housing
      • Digital infrastructure in Germany not ready for digital life and AI (see also links on digitalisation)
         
         

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      Andreas Glunz
      Andreas Glunz

      Managing Partner, Head of International Business

      KPMG AG Wirtschaftsprüfungsgesellschaft