First launched globally ten years ago, this year’s KPMG CEO Outlook report collates insights from more than 1,300 global business leaders overseeing companies with revenues of at least US$500 million from some of the world’s largest economies and key industries. Amid the wave of unprecedented challenges, CEOs not only face heightened pressure to retain business growth and resilience but also contend with waning confidence in the global economy.
Yet, global leaders remain resilient, steering their businesses toward sustainable growth. They continue to create a solid foundation by betting big on AI and bolstering their workforce to adapt to evolving business needs. This year’s survey has shown that CEOs remain optimistic about their organization’s future, with 92 percent of leaders looking to increase the overall headcount of their workforce. However, they also recognize the need to future-proof their workforce by enhancing skills and boosting employee value propositions to attract and retain talent. Striking the right balance between ambition and caution will be essential for CEOs as they navigate ESG issues, ensuring they meet stakeholder expectations and, more importantly, do what is right.
Methodology
About the KPMG 2024 CEO Outlook
The 10th edition of the KPMG CEO Outlook, conducted with 1,325 CEOs between 25 July and 29 August 2024, provides unique insight into the mindset, strategies and planning tactics of CEOs.
All respondents have annual revenues over US$500M and one-third of the companies surveyed have more than US$10B in annual revenue. The survey included leaders from 11 markets (Australia, Canada, China, France, Germany, India, Italy, Japan, Spain, the United Kingdom and the United States) and 11 key industry sectors (asset management, automotive, banking, consumer and retail, energy, infrastructure, insurance, life sciences, manufacturing, technology and telecommunications).
NOTE: Some figures may not add up to 100 percent due to rounding.
KPMG 2024 CEO Outlook
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