Harnessing the combined power of artificial intelligence and data analytics is a game changer for modern dealmaking. At KPMG, we leverage advanced AI-driven tools and analytical techniques to deliver deeper, faster, and more actionable insights in financial health, operational performance, and strategic potential.

From real-time data integration and predictive modelling to intelligent risk detection and customer behavior analysis, our solutions uncover hidden patterns, identify high-impact opportunities, and reduce uncertainty across the Merger & Acquisitions lifecycle. This intelligent approach enhances the accuracy of valuations, strengthens due diligence, and empowers our clients to make confident, data-informed decisions that drive value creation and long-term success.

Leveraging AI in deals

We harness the power of artificial intelligence to transform business strategies and outcomes across the deal lifecycle by:

  • automating real-time data integration from internal systems and external sources, enabling faster, more informed responses to evolving market dynamics and deal conditions;
  • applying predictive analytics and AI-driven segmentation to uncover high-value upselling and cross-selling opportunities, tailored to individual customer behavior and preferences;
  • enhancing customer retention strategies through churn prediction models that identify at-risk segments and recommend targeted interventions to improve loyalty and lifetime value;
  • designing a data-informed transformation roadmap, prioritizing initiatives that optimize customer engagement, operational efficiency, and long-term value realization;
  • providing scalable insights and benchmarks, helping clients to overcome resource constraints and bridge capability gaps with access to leading practices and domain expertise;
  • embedding intelligence throughout the M&A lifecycle, from target screening and synergy assessment to post-deal integration, reducing uncertainty and improving deal value realization;
  • assessing AI maturity and risks using KPMG’s AI assessment framework, covering infrastructure, data governance, strategy, operational readiness, and governance;
  • identifying key AI-related risks and improvement areas, and recommending mitigation actions to support successful AI deployment.

Unlocking business potential with advanced data analytics and AI

At KPMG Netherlands, we leverage proprietary, custom-built algorithms and AI tools that are specifically designed for assessing business performance in the context of our deals practice. Our innovative approach enables us to:

  • analyze data more in-depth and faster, delivering greater value and accelerating time-to-insight;
  • identify opportunities to optimize business performance, both pre- and post-deal;
  • thoroughly investigate and uncover the underlying drivers of business performance, enabling more accurate forecasting and strategic planning;
  • rapidly standardize data and automate the production of results, improving consistency and reducing manual effort;
  • gain a deeper, more nuanced understanding of business operations, helping clients to make informed decisions with confidence;
  • customize complex reporting to meet specific engagement objectives and client needs, ensuring relevance and clarity at every stage.

Please contact our experts for more information.

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