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      A new global study on trust in Artificial Intelligence (AI) released today has found half (50%) of Australians use AI regularly, but only 36% are willing to trust it, with 78% concerned about negative outcomes.

      The Trust, attitudes and use of Artificial Intelligence: A global study 2025 led by Professor Nicole Gillespie, Chair of Trust at Melbourne Business School at the University of Melbourne and Dr Steve Lockey, Research Fellow at Melbourne Business School, in collaboration with KPMG, is the most comprehensive global study into the public’s trust, use and attitudes towards AI.

      The study surveyed 48,340 people across 47 countries (including Australia) between November 2024 and January 2025, using representative sampling.


      Australian companies’ use of AI in their finance functions is growing steadily - and the Return on Investment (ROI) on AI is exceeding, or at least meeting, expectations, a KPMG International study has found. And a quarter of Australian and overseas organisations are planning to increase AI budgets to overcome known barriers to its adoption.

      The KPMG global AI in finance report - a survey of 2,900 organisations across 23 countries, including 100 in Australia - found that 72% in both Australia and internationally were now using AI in some form in their finance operations. In this country, 35% were using it to a ‘moderate to large’ degree while this was the case for 41% of overseas companies.

      44% of Australian respondents (42% globally) said they were piloting AI in financial reporting, with 26% (24% globally) using it selectively.  Over the next 3 years, 61% of Australian companies and 52% overseas said they would be using it selectively.  

      Accounting and financial reporting was the most common usage area – with tax further behind, along with risk and treasury operations.

      In terms of ROI, 42% of Australian and 36% of global companies said it was meeting their expectations, while 20% of domestic and 25% of overseas organisations said their expectations were being exceeded. 13% of Australian companies and 11% globally said ROI was lower than they had hoped.  

      Nikki Stone, KPMG Audit Technology and Innovation Director, said:

      “The survey reflects what we are seeing in the market – that usage of AI in finance departments is growing fast, with ROI benefits exceeding respondents’ expectations, showing that organizations are finding real value from the use of AI. It is especially encouraging to see that leaders in the AI space are prioritising the responsible use of AI and AI governance, to address the potential harms of AI use as they realise these benefits.”

      About this report

      The University of Melbourne research team, led by Professor Nicole Gillespie and Dr Steve Lockey, independently designed and conducted the survey, data collection, analysis, and reporting of this research.

      This study is the fourth in a research program examining public trust in AI. The first focused on Australians’ trust in AI in 2020, the second expanded to study trust in five countries in 2021, and the third surveyed people in 17 countries in 2022.

      This research was supported by the Chair in Trust research partnership between the University of Melbourne and KPMG Australia, with funding from KPMG International, KPMG Australia, and the University of Melbourne.

      About Professor Nicole Gillespie

      Nicole Gillespie is an internationally recognised scholar whose research focuses on trust, management and emerging technologies. She has been leading a program of research examining trust and public attitudes towards AI, and achieving trustworthy AI, since 2020. She holds the Chair in Trust and is Professor of Management at Melbourne Business School and the Faculty of Business and Economics at the University of Melbourne. Nicole is also an International Research Fellow at the Centre for Reputation at Oxford University, Honorary Professor at the University of Queensland, and a Fellow of the Academy of Social Sciences in Australia and the Australian and New Zealand School of Government.

      Melbourne Business School

      Melbourne Business School is where the world's brightest minds come to develop the skills and attitude, they need to be the leaders of tomorrow. We're the University of Melbourne's graduate school in business and economics, jointly owned by the business community and the University. Our leaders report to an independent board of directors that includes top CEOs and academics from around the globe. With accreditation from AACSB and EFMD (EQUIS), our degree programs and short courses are ranked among the best in the world.

      For more details, visit mbs.edu/about-us


      Trust in artificial intelligence: global insights 2025

      Global survey results exploring people’s trust in AI, responsible AI, expectations of AI governance, and benefits and risks for business and society.

      For further information

      Alex Bernhardt
      Media Relations
      KPMG Australia
      T: 0478 469 999
       E: abernhardt1@kpmg.com.au

      Alison Bottcher    
      Communications Manager  
      Melbourne Business School
      T: 0405 812 602
      E: a.bottcher@mbs.edu