Client

Industrial manufacturing organisation

Industry

Manufacturing

Primary goal

Digital engagement platform development

Technologies

Mendix (low-code), AI, ERP/CRM integration

The organisation aimed to digitise and standardise influencer onboarding and engagement processes.

The challenge

Multiple disconnected systems and manual onboarding processes limited efficiency and transparency. Lack of visibility into downstream sales and incentive structures reduced effectiveness of engagement strategies. Regional language limitations further impacted system adoption.

Our approach

network_node

KPMG in India assessed existing influencer engagement processes and system dependencies to identify digitisation gaps

architecture

A target solution architecture was defined using Mendix, integrating mobile and web interfaces with ERP and CRM platforms

report

Capabilities such as AI-based validation, workflow automation and real-time reporting were embedded

support

The platform was built using iterative development cycles, enabling faster rollout and continuous enhancement, while multi-language capability supported regional adoption

The impact

The organisation achieved a unified and scalable engagement platform, improving collaboration, data visibility and operational efficiency. Enhanced insights into sales and incentives enabled better decision-making and performance tracking.