Americas

In H2 2024, fintech funding in the Americas recorded $31.0B with 991 deals
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Fintech investment in Americas falls, even as Canada soars to record high

Fintech investment in the Americas fell to a six-year low of $63.8 billion in 2024 amid challenging macroeconomic factors, geopolitical tensions, and uncertainties related to the US election. M&A deal value fell to a six-year low of $39.5 billion, while PE investment fell to a seven-year low of $922.9 million. The VC market showed more resilience, attracting $23.4 billion —down slightly from $25 billion in 2023. Total fintech investment also fell slightly between H1’24 ($32.8 billion) and H2’24 ($31 billion), although Q4’24 saw $20.2 billion of H2’24’s total.

Pulse of Fintech H2’24

Canada attracted the largest fintech deal in the Americas during H2’24—the $6.3 billion buyout of Nuvei by Advent International — while the US accounted for the next four largest deals—the $4.5 billion buyout of Envestnet by Bain Capital, the $2.45 billion buyout of Candescent by Veritas Capital, the $1.6 billion acquisition of Transact Campus by Roper Technologies, and the $1.1 billion acquisition of Bridge by Stripe.

Key H2’24 highlights from the Americas include:

US attracts majority of fintech investment, but Canada sets new record

The US attracted the largest share of fintech investment in the Americas, despite investment falling from $72.8 billion to $50.7 billion year-over-year. Investment in Canada rose to a record $9.4 billion, driven by three buyouts (Nuvei — $6.3 billion, Plusgrade — $1 billion, Copperleaf — $731 million) and several $100 million+ VC deals, including three in H2’24 (Blockstream — $210 million, Q4 — $204 million, Koho — $140 million). During H2’24, the largest deals in Latin America came from outside of Brazil; Argentina-based Ualá’s raised $309 million, while Mexico-based Stori and Kapital raised $212 million and $188 million, respectively.

Regulations continuing to evolve in US despite some uncertainty

During H2’24, the Consumer Financial Protection Bureau (CFPB) issued a number of new regulations, including a rule related to the oversight of digital payments apps8 and a rule requiring financial institutions transfer financial data to other providers at an individual’s request.9 With a new administration coming in H1’25, however, there is some uncertainty as to whether new regulations will stick.

Crypto space seeing resurgence; increasing interest in stablecoins

In H2’24, there was a notable increase in interest in crypto, particularly following the US election, with Bitcoin surging past the $100k mark for the first time. The was also an increase in interest in crypto infrastructure plays and in stablecoins; in H2’24, Ripple launched its RLUSD with approval by the New York Department of Financial Services.10

AI gaining traction, but still early days for fintech-focused solutions

General interest in AI-driven innovation surged in 2024, with investors increasingly interested in industry-focused solutions leveraging AI, enhanced automation and machine learning, and generative AI. Despite the intense interest, actual fintech focused solutions were relatively nascent; corporates showed particular interest in AI solutions focused on customer service enablement — using AI to extend the value of employees and help them more quickly address consumer needs.

Fintech gaining ground across Latin America

The fintech ecosystem in Latin America has rapidly expanded outside of Brazil and Mexico, with fintech hubs emerging in countries like Chile, Columbia, Argentina, and Costa Rica, and more mature fintechs expanding across borders. Chile made a major fintech push in 2024, introducing regulations to support its Fintech Act and to regulate activities like crowdfunding, alternative transaction systems, and the custody of financial instruments and services related to the exchange market. 

Trends to watch for in H1’25

  • Increasing participation of PE firms given copious dry powder and pressure to provide returns, with interest focused on perceived high growth areas like embedded and B2B payments.
  • Increasing M&A, with corporates taking a more strategic and thoughtful approach to capability and market expansion and considering selling some of their non-core assets to realize value.
  • Growing focus on crypto and stablecoins, including how to productize them.
  • Market participants waiting to see what actions the new US administration takes on regulation.
  • Continued focus on the payments sector in Latin America, even as subsectors like KYC, blockchain and regtech begin to emerge.
  • AI transforming Latin America’s fintech ecosystem by enabling data-driven decisions.
Heading into 2025, we are witnessing a wave of optimism for the IPO market. With interest rates declining, a shift in the political landscape, and valuations on the rise, the conditions are ripe for a revival in IPO activity. Many of the larger fintech players have been strategically biding their time, poised to capitalize on these favorable changes. As we approach the second half of 2025, we anticipate an uptick in market activity.

Erich Braun

Partner, National Fintech Audit Leader

KPMG in the US

Pulse of Fintech H2’24

Global analysis of fintech funding

Our People

Anton Ruddenklau

Global Head of Financial Services Innovation and Fintech

KPMG International

Karim Haji

Global Head of Financial Services, KPMG International, Head of Financial Services, KPMG in the UK

KPMG International


[1] Business Wire. (2024b, January 26). Vista Equity Partners completes acquisition of EngageSmart. Yahoo Finance. Retrieved July 19, 2024, from https://finance.yahoo.com/news/vista-equity-partners-completes-acquisition-142100679.html

[2] PR Newswire. (2024, July 8). AlphaSense Completes Acquisition Of Tegus. Yahoo Finance. Retrieved July 19, 2024, from https://finance.yahoo.com/news/alphasense-completes-acquisition-tegus-150400554.html

[3] Business Wire. (2024c, March 4). General Atlantic announces investment in PlusGrade, joining existing investor CDPQ. Yahoo Finance. Retrieved July 19, 2024, from https://finance.yahoo.com/news/general-atlantic-announces-investment-plusgrade-130000779.html?fr=sycsrp_catchall


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