The alliance will see both parties working together on a series of coordinated actions aimed at delivering measurable client value. Some of these include- joint go-to-market initiatives, collaborative opportunity identification, and the co-creating of tailored, data-driven technological solutions. By leveraging Exacaster’s advanced customer intelligence and KPMG in India’s strategic vision, the alliance is poised to help telecom businesses anticipate customer behavior with precision and act on insights at scale—driving sustained customer engagement and long-term revenue growth.
“In a hyper-competitive market like India, telecom operators are continually exploring ways to enhance customer experiences and differentiate themselves,” said Akhilesh Tuteja, Partner and Head of Clients and Markets and Head of Technology, Media and Telecom, KPMG in India. “Our alliance with Exacaster brings together advanced AI-driven capabilities and deep telecom expertise to enable real-time decisioning, hyper-personalized engagement, and agile value delivery. The alliance reflects our commitment to helping clients leapfrog legacy systems and build resilient, future-ready CVM ecosystems that fuel both growth and loyalty.”
Sharing his views on the alliance, Purushothaman KG, Partner and Head, Technology Transformation and Telecom, KPMG in India, said “This alliance represents an important step in telecom customer engagement. By combining KPMG in India’s deep industry expertise with Exacaster’s AI-driven analytics, we aim to enable and empower telecom operators to enhance customer value and improve retention, by refining Customer Value Management strategies to drive more personalised and data-driven customer interactions”
Commenting on the alliance, Ashutosh Mehrotra, Regional Director APAC & MENA Region, Exacaster, said, “We bring a proven track record of helping global telecoms grow by acquiring, retaining, and creating more value from their customers. Together with KPMG in India, we’ll help operators across the APAC and MENA regions turn these insights into measurable business results — enabling them to drive personalized engagements, optimize retention, and unlock new revenue opportunities.”